This inspiration is an excerpt from David and Tom Kelley’s book Creative Confidence. The post is about how the IDEO team generated a quick, low production prototype for Sesame Street to pitch the idea for the Elmo Monster Maker App. Rapid prototyping is a subject that we cover in our From Ideas to Action course.
The City of Boston worked with IDEO on Street Bump (an app that captures and crowdsources data on road damage and needed repairs in Boston). If you’re into risk-taking, civic engagement, or innovative approaches to urban development, then check it out!